The best story wins!
The most powerful tool in entertainment and business is a great story.

  • Hazel Marshall

    BBC Academy Story Trainer

    Matthew's classes are a must have for anyone who wants to know how to tell a great story whichever medium they work in. He has a genuine love and knowledge of story, which shines through in every seminar.

  • Michael Ogden

    Creative Director
    Sony Entertainment


    Working with Matthew is a joy. His love of story is contagious, and his ability to generate and capture ideas is a marvel. He's an inspiring, natural born teacher, whose methods are clear and convincing.

  • Ericka Lutz

    Faculty, Haas School of Business, UC Berkeley

    Matthew Luhn is not only a master of story himself, but a brilliant educator. In an enjoyable and understandable way, he helps his students understand the links between story and business, and how story is invaluable in making smart, mission-driven, business decisions.

  • Randy Nelson

    Founder
    Pixar University, Pixar Animation Studios and DreamWorks Education, DreamWorks Animation

    Rarely, you’re told a story so clearly, yet with such a sense of discovery and surprise, you find yourself living it, on many levels, simultaneously. Imagine if that story was a story about how the best storytellers make stories. Matthew provides just that balanced magic in his presentation of storytelling. Matthew makes better stories possible.

  • Madeline Sharafian

    Storyboard Artist
    Cartoon Network

    I had so much fun learning about story with Matthew! He made sure that everything was clearly explained, so when we jumped into an assignment we were prepared and excited to take it on. Matthew's ability to brainstorm inspired us to keep reaching for the answers even when we ran into problems!

  • Mark Brownlow

    Series Producer
    BBC Natural History Unit

    Over the course of two days Matthew helped sculpt three compelling stories for the BBC. It was probably the most constructive two days on the entire production, thank you Matthew for your wisdom and entertaining us so much!

  • Jodi Olson

    Communications Lead, Google Ventures

    Matthew spoke at a conference GV hosted for communications and marketing executives in the technology industry. His session was an empowering lesson about the art of building connections through storytelling. Matthew's talk was inspiring, entertaining, and actionable, and many attendees told us that his keynote was the highlight of the entire day.
  • Lise Lindia

    Team Lead, HR Services and Programs
    Canadian Institute for Health Information (CIHI)

    Thank you Matthew for teaching our staff how to give oral presentations with strong structure that can change the beliefs of the world. In a nutshell, if we take a story — one of our success stories, for example —back it up with data and make people feel something, people will remember it.  Big thumbs “Up” for edutainment value!
  • Noelle O'Reilly

    CEO, Dublin Tech Summit

    Matthew was a superstar. A pleasure to deal with and an absolute pro on stage. The content was unrivalled and a continued talking point among DTS attendees over the two days. Inspirational, emotional, enlightening. A master of his craft.

  • Kathryn Fox

    Bestselling, Internationally Acclaimed Author

    Matthew Luhn's passion, knowledge and experience are inspiring. His seminar is an absolute must if you want to learn about story structure and emotional core. I applied what I had learnt from Matthew to my last novel, and completely avoided the dreaded writer's block.

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DTS-Technology & The Arts

Dmexco-Data & Storytelling

TEDx-Creating a Feeling